Northern Ireland Visitors Journal

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Times have changed dramatically here since NI Visitors Journal first rolled off the presses. Tourism is now one of our most successful growth industries and on the back of that soaring success story; the magazine has grown to become one of the local trade’s most trusted conduits.

Northern Ireland’s Visitors Journal showcases the best of Northern Ireland- from our majestic coastline and countryside, to our quality hotels and unforgettable pubs.

Published three times a year in a glossy, A4 format, NI Visitors’ Journal is your indispensable travelling companion, whether you are a visitor from abroad or a jaded local who thinks that they’ve seen it all.

Key features of the magazine include stand-out photography, expert editorial, seasonal features, diary dates, city and county maps and an authoritative restaurant and bar guide.

Around 18,000 copies of NI Visitors’ Journal are circulated every time it is published and you can find a copy in many of the country’s leading hotels, in airports and ferry terminals and in visitor information outlets. You can also pick up a copy in many newsagents’ shops and supermarkets.

Enjoying a readership in excess of 80,000, Northern Ireland’s Visitor Journal is the highest circulating glossy magazine for the local tourism and leisure industry.

The magazine is a fantastic marketing medium for local businesses, attractions and councils to inform visitors about seasonal offers, calendar events and tourism news through a variety of advertising and advertorial platforms.